Phoebe Acquires Alden

Phoebe Acquires Alden

I'm excited to announce that Phoebe has acquired Alden.

Alden, founded by Catherine Wang in 2024, set out to solve one of home-based care’s biggest challenges: coordination. Along the way, the Alden team has built a great product and partnered with some of the country’s largest home care providers.

I’m excited to join forces with a team that has taken the same thoughtful approach to the market that we have: earn trust slowly, deliver real ROI, and optimize for the long-term by building a quality, durable product that delivers on its promises.

Thank you to Catherine and the team for trusting us with what you've built. To Alden's customers: We are excited to work with you!

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